Our team was challenged to strategize and design a new petfood line that is like none other in the market today. Not only is Trufood grain-free and slow-baked but contains real raw protein, fruits and vegetables. The final design is bright & uplifting, just how your pets should feel after a great, healthy and nutricious meal.
Creative Director: Greg Martin
Designers: Jamie Teska, Vivien Heo
Scope: Strategy, Branding, Packaging
Company: Hughes Design Group